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Helium 10 is the most feature-dense Amazon seller platform on the market. It covers keyword research, listing optimization, inventory management, refund recovery, competitor tracking, and PPC management in a single subscription. For sellers operating at scale
AI Amazon seller tools promise to automate product research, optimize listings, manage PPC campaigns, and predict demand. Some deliver. Many charge monthly fees for features that sound better in marketing copy than in practice. This guide breaks down the major
ChatGPT can help Amazon sellers research products faster by analyzing competitor listings, extracting patterns from reviews, structuring keyword ideas, and pressure-testing niche viability. It cannot pull live Amazon data on its own. It has no access to real-t
Commerce and retail media advertising hit $53.7 billion in 2024, up 23% year over year (IAB, 2024). Amazon takes the largest share of that spend. For sellers, the platform's ad system is no longer optional. It is infrastructure. The reason is straightforward.
There are 9.7 million registered third-party sellers on Amazon. Only 1.9 million of them are actively selling (Marketplace Pulse, 2025). That gap tells a story. Nearly 8 million sellers signed up, listed products, and then stopped. Some ran out of inventory. S
Every Amazon seller checks BSR. It is right there on the product detail page, updated hourly, visible to everyone. A product ranked #1,200 in Kitchen & Dining feels like a winner. A product ranked #340,000 feels like a failure. Both of those feelings might be
Out of 9.7 million registered Amazon sellers, only 1.9 million are actively selling (Marketplace Pulse, 2025). The rest launched, stalled, and faded. One of the biggest reasons: their listings never showed up in search. Amazon's A10 algorithm decides which pro