More orders,
without spending more on ads.
Ooty finds the people most likely to buy from you next, and the one thing to do this week to reach them.
For Shopify, Etsy and WooCommerce shops, and anyone selling downloads.
Start with the people who already like you.
Ooty shows you who they are. They're the easiest people to sell to.
- They've bought from you twice.
- Tell them first when something new is in.
- They comment on everything you post.
- Show them the new batch before anyone else.
- Their followers buy what you make.
- Creators worth sending a sample to.
Every week, one thing worth doing.
One thing a week, with the email written. Nothing else to keep an eye on.
Tell the people who bought the blue mug that it's back.
They keep asking when it's coming back.
To: everyone who bought the blue mug
The blue mug is back
It's a small batch this time, so you get first pick before it goes up in the shop.
Sales dipped?
See why.
Ooty shows what changed, and the one thing to do about it this week.
Fewer people found you on Google. Your speckled mug page slipped to page two.
This week: add the sizes and care notes buyers keep asking about.
Stop paying for ads that don't sell.
Ooty puts what each ad cost next to the orders it brought in, and tells you which one to pause.
Mug video on Instagram
Brought in more than it cost.
Keep itShop banner on Facebook
Cost more than it brought in, three weeks running.
Pause it this week
Someone just asked ChatGPT where to buy a mug like yours.
Ooty shows what AI answers say about shops like yours, and what to change so they name you.
Where can I buy a handmade speckled mug?
Fern and Clay make speckled mugs by hand, and they ship in two days.
Know which post
actually sold.
Every post and email gets its own Ooty link, so you see the visits and orders each one brought in. Do more of what sells.
- The glaze video Lots of visits, hardly any orders.
- The restock email Fewer visits, most of the orders.
Answer them before they buy somewhere else.
Ooty puts every question from Instagram and Facebook in one list, longest wait first, with a reply written for you to check and send.
Is the large mug dishwasher safe?
Instagram, waiting two days
Do you ship to Canada?
Facebook, waiting since yesterday
Could you gift wrap it for Friday?
Instagram, three hours ago
You pack the orders.
Ooty finds the next ones.
You hit send on everything.