Online retail strategy, product page optimisation, conversion, and multi-channel selling.
Helium 10 is the most feature-dense Amazon seller platform on the market. It covers keyword research, listing optimization, inventory management, refund recovery, competitor tracking, and PPC management in a single subscription. For sellers operating at scale
AI Amazon seller tools promise to automate product research, optimize listings, manage PPC campaigns, and predict demand. Some deliver. Many charge monthly fees for features that sound better in marketing copy than in practice. This guide breaks down the major
ChatGPT can help Amazon sellers research products faster by analyzing competitor listings, extracting patterns from reviews, structuring keyword ideas, and pressure-testing niche viability. It cannot pull live Amazon data on its own. It has no access to real-t
Jungle Scout starts at $49/month and covers product research, supplier sourcing, inventory management, and review tracking. It's the most widely used Amazon seller tool, with over 1 million users and a decade of refinement. But it has real gaps. No historical
The average cart abandonment rate across e-commerce is 70.19%, based on 49 studies (Baymard Institute, 2024). Better checkout UX alone can improve conversion by 35.26% (Baymard Institute, 2024). Those two numbers frame the entire conversation about e-commerce
A one-dollar difference should not matter. Rationally, $29 and $30 are nearly identical. But decades of pricing research show that $29 significantly outperforms $30 in purchase rates. The reason has nothing to do with the dollar and everything to do with how t
There are 9.7 million registered third-party sellers on Amazon. Only 1.9 million of them are actively selling (Marketplace Pulse, 2025). That gap tells a story. Nearly 8 million sellers signed up, listed products, and then stopped. Some ran out of inventory. S
Seven out of ten shoppers who add items to their cart will never complete the purchase. That number is not a rough estimate. Baymard Institute calculated it from 49 different studies: the average cart abandonment rate is 70.19% (Baymard Institute, 2024). Think
Email marketing returns roughly $36 for every $1 spent (DMA/Litmus). That number gets cited so often it almost loses its meaning. But the reason it is true has not changed: email reaches customers who already know you, in a channel you own, with timing you con
The product page is where money is made or lost. Every ad click, every organic search visit, every email campaign lands somewhere. For e-commerce, that somewhere is usually a product page. And if that page does not do its job, everything upstream was wasted sp